Director, Account Marketing
Company: [Sanofi>
Location: Cambridge
Posted on: May 30, 2025
Job Description:
Job Title: Director, Account MarketingLocation: Cambridge,
MA,About the Job -Sanofi Oncology is on a mission to modernize and
strengthen our customer engagement model, allowing us to deliver
transformative therapy to patients and meet the unique needs our
customers in a new way. The new model emphasizes agility,
precision, and deep alignment with the evolving needs of oncology
providers and patients, setting a new standard in cancer care. The
Account Marketing lead will play a critical role in this by
developing and executing a personalized engagement strategy for
organized accounts, crafting adaptable and tailored customer
journeys. This role leverages a deep understanding of Organized
Oncology Account (OOA)-specific needs to design modular offerings,
optimize channel mix, and drive performance across GPOs and other
organized accounts, aligning with brand strategy. This role reports
to the Head of Marketing, US Oncology. - - -We are an innovative
global healthcare company, committed to transforming the lives of
people with immune challenges, rare diseases and blood disorders,
cancers, and neurological disorders. From R&D to sales, our
talented teams work together, revolutionizing treatment,
continually improving products, understanding unmet needs, and
connecting communities. We chase the miracles of science every
single day, pursuing progress to make a real impact on millions of
patients around the world. - -Main Responsibilities: -
- Collaborate closely with Oncology Key and National Account
Managers to capitalize on marketing opportunities through organized
oncology accounts (GPOs, aggregators, and integrated delivery
networks). -
- Develop tailored messaging and engagement tactics that resonate
with the unique roles of Pharmacists in patient care. Develop and
implement a comprehensive engagement strategy for organized
accounts, creating flexible, account-specific journeys and modular
offerings. -
- Lead execution efforts, ensuring alignment with overall brand
objectives and customer needs across organized accounts. -
- Design content and channel mix tailored to organized accounts,
optimizing touchpoints to drive engagement and meet
account-specific objectives. -
- Ensure content is adaptable, relevant, and aligned with
organized accounts' unique roles in the healthcare landscape. -
- Act as the primary marketing liaison to NOSAs and KAMs,
ensuring that B2B solutions are integrated, relevant, and scalable
for organized accounts. -
- Facilitate collaboration and strategy alignment between NOSAs,
KAMs, and oncology marketing. - -
- Oversee strategic planning for GPOs and other organized
accounts, assessing opportunities and maximizing impact in
alignment with the brand's overarching goals. -
- Lead company engagement plan in all OOA-related events (NCODA,
COA, OncCare alliance, Mckesson, Cardinal, etc...) -
- Assess the effectiveness of GPO and organized account-specific
offerings relative to other marketing tactics. -
- Lead the development and scaling of B2B solutions tailored to
organized accounts, ensuring alignment with brand objectives and
customer needs. -
- Evaluate, optimize, and expand scalable offerings that address
organized account needs and enhance value delivery. -
- Share best practices on deployment of marketing tactics across
account-centric field teams. - - -About You - -
- Bachelor's degree required; advanced degree in business or life
sciences preferred. -
- Marketing experience required. Oncology experience preferred. -
-
- Exceptional communication and analytical skills, with a focus
on high-impact execution and results. - -
- Proven success in customer-centric marketing strategy
development and cross-functional leadership -
- Ability to travel up to 33%. - - -Why Choose Us?
- Bring the miracles of science to life alongside a supportive,
future-focused team.
- Discover endless opportunities to grow your talent and drive
your career, whether it's through a promotion or lateral move, at
home or internationally.
- Enjoy a thoughtful, well-crafted rewards package that
recognizes your contribution and amplifies your impact.
- Take good care of yourself and your family, with a wide range
of health and wellbeing benefits including high-quality healthcare,
prevention and wellness programs and at least 14 weeks'
gender-neutral parental leave.Sanofi Inc. and its U.S. affiliates
are Equal Opportunity and Affirmative Action employers committed to
a culturally diverse workforce. All qualified applicants will
receive consideration for employment without regard to race; color;
creed; religion; national origin; age; ancestry; nationality;
marital, domestic partnership or civil union status; sex, gender,
gender identity or expression; affectional or sexual orientation;
disability; veteran or military status or liability for military
status; domestic violence victim status; atypical cellular or blood
trait; genetic information (including the refusal to submit to
genetic testing) or any other characteristic protected by
law.#GD-SP ---#LI-SP - -#LI-Onsite#vhdAll compensation will be
determined commensurate with demonstrated experience. Employees may
be eligible to participate in Company employee benefit programs,
and additional benefits information can
Keywords: [Sanofi> , Newton , Director, Account Marketing, Executive , Cambridge, Massachusetts
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